Bournemouth Borough Council

Inspire

Blogs

Early in 2019 Bournemouth Borough Council awarded ECR the contract to provide a unique, mobile MPoS solution enabling sales and payments for the busy seafront. Over the following eight weeks ECR developed a unique ticketing system encompassing online, onsite and mobile EPoS & MPoS.

Traditionally visitors to the popular resort had fewer options for purchasing and paying for tickets across the huge variety of attractions. Offering a full range of services, from Land Train rides to car parking, and including deck chairs, beach huts, chair lifts, food and beverage sales, mini-golf, wind break hire and fishing off the pier it was apparent that the solution needed to be high performing and reliable, entirely mobile, and fully integrated giving head office users a real time view of activity on the ground.

Equally important was the need for the system to take online and offline payments as, even though the area has excellent mobile network coverage, when upwards of 500,000 visitors reach the seafront at peak times, connectivity can be unreliable.

ECR were delighted to design and develop the latest version of the company’s unique TicketPoS solution. Developed by our highly skilled team in Vietnam, Bournemouth were the first clients to implement the latest generation software running on the exclusive Go2 handheld all-in-one terminals.

‘’ECR have made our day to day operations so much more simple’’

Designed for portability and long shifts onstreet and on the move, the Go2 was also designed and manufactured by ECR. With over 7000 terminals in live deployment worldwide, Bournemouth Borough Council had confidence that the devices would deliver on reliability and durability even under the most demanding conditions.

The system was developed in a short timescale, within budget and to the unique requirements of Bournemouth Council in time for the start of the 2019 holiday season. Currently operating with 32 mobile devices, the system has been extremely well received by users on the ground and at head office. As a result, it has since been extended and continues to deliver extensive benefits to both the Council and to the high volume of visitors to the town alike.

TicketPoS is a cloud-based solution comprising front office sales, comprehensive back office and extensive tailored reporting, and full support from ECR’s head office in Kings Langley. The system offers upselling prompts, upgrades, offers and discounts and a wide variety of features designed for both customer satisfaction and revenue generation. Since deployment, the client has invited ECR to expand the system’s capabilities and together we have now produced an online booking portal for the popular Smuggler’s Cove attraction. TicketPoS manages timed and capacity-managed bookings, giving customers full control from their own device, mobile phone or computer. With inbuilt anti-fraud technology, dynamic QR codes and accepting all payment types, visitors can plan their visit and guarantee entry upon arrival, beating the queues and getting the best prices guaranteed.

As part of our continued partnership, we continue to work with Bournemouth Borough Council to identify new opportunities and products to support sales growth and customer service, adding value to the company and to visitors alike.

‘’ECR have allowed us to have a complex system but it’s still easy to use’’

The Future of On-board Retail Spend is Contactless

Ticket and retail sales across rail businesses have not changed significantly over the years. Rail companies still use standard point of sale (POS) or mobile point of sale (mPOS) systems to accept payments for tickets or good and services. Many of these systems currently do not accept contactless payments, and because of this, many companies are missing opportunities. In addition, in today’s demanding and dynamic

Rail Passengers Hit Record Numbers

It was reported recently by the FT that passenger numbers on Britain’s railways have increased sharply in the past six months. According to research by the Rail Delivery Group, the UK experienced the highest growth in demand across the continent compared to other European countries.

ECR Celebrates A Terrific 2016 And Announces Further Expansion

2016 was truly a year of great change for all of us here at ECR and we are looking forward to launching into 2017 with even more exciting announcements. January 2016 signalled both a new year and a new home with a move to our fabulous new offices in Kings Langley. Clients and staff enjoy state of the art equipment in each of three meeting

ECR Selected by Versilia to Supply MPOS System to Air Malta

New System Will Help Airline Improve OnBoard Services.

ECR Sponsors Gloucestershire School’s Environmental Learning Project

EPoS specialists ECR today announced their sponsorship of a new outdoor learning project at Chalford Hill School in Gloucestershire.

Northern Irish Railways appoint ECR to provide first on-board mobile payment solution

5 Ways To Increase Retail Sales Using Mobile POS Technology

Mobile POS systems offer several key benefits to businesses who want to increase their sales and are particularly useful in the retail, leisure and hospitality, in-flight, restaurant and ticketing industries where the ability to move around to interact directly with the customer is a huge advantage.

Why your customers need self scan ticketing right now!

With the advent of retail self-scan machines, and onboard smartcard readers for public transport, today’s customers and passengers are increasing being afforded the liberty they have demanded to manage their own purchasing and payment experience. And mobile ticketing and EPoS systems are no exception.

ECR Bolsters Airline Expertise with New Recruit

Having worked for the award-winning Emirates Airline as a Flight Attendant and travelling to more than 70 countries, Jade Baker shares her unique experience from her time as Cabin Crew...

Women in Transport

Personalising ancillary sales all the way through to mPOS

Personalising ancillary sales all the way through to mPOS
Personalisation and passenger experience are key. Here’s our analysis as to whether the ancillary payment processes in place are fit for purpose…

How Airlines Can Drive Revenue Using Mobile Point Of Sale (POS)

In a time when “industry executives are in PR overdrive trying to clean up the backlash from a bunch of customer encounters gone wrong,” it’s wise to use tools that increase customer goodwill.