Bournemouth Borough Council

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Early in 2019 Bournemouth Borough Council awarded ECR the contract to provide a unique, mobile MPoS solution enabling sales and payments for the busy seafront. Over the following eight weeks ECR developed a unique ticketing system encompassing online, onsite and mobile EPoS & MPoS.

Traditionally visitors to the popular resort had fewer options for purchasing and paying for tickets across the huge variety of attractions. Offering a full range of services, from Land Train rides to car parking, and including deck chairs, beach huts, chair lifts, food and beverage sales, mini-golf, wind break hire and fishing off the pier it was apparent that the solution needed to be high performing and reliable, entirely mobile, and fully integrated giving head office users a real time view of activity on the ground.

Equally important was the need for the system to take online and offline payments as, even though the area has excellent mobile network coverage, when upwards of 500,000 visitors reach the seafront at peak times, connectivity can be unreliable.

ECR were delighted to design and develop the latest version of the company’s unique TicketPoS solution. Developed by our highly skilled team in Vietnam, Bournemouth were the first clients to implement the latest generation software running on the exclusive Go2 handheld all-in-one terminals.

‘’ECR have made our day to day operations so much more simple’’

Designed for portability and long shifts onstreet and on the move, the Go2 was also designed and manufactured by ECR. With over 7000 terminals in live deployment worldwide, Bournemouth Borough Council had confidence that the devices would deliver on reliability and durability even under the most demanding conditions.

The system was developed in a short timescale, within budget and to the unique requirements of Bournemouth Council in time for the start of the 2019 holiday season. Currently operating with 32 mobile devices, the system has been extremely well received by users on the ground and at head office. As a result, it has since been extended and continues to deliver extensive benefits to both the Council and to the high volume of visitors to the town alike.

TicketPoS is a cloud-based solution comprising front office sales, comprehensive back office and extensive tailored reporting, and full support from ECR’s head office in Kings Langley. The system offers upselling prompts, upgrades, offers and discounts and a wide variety of features designed for both customer satisfaction and revenue generation. Since deployment, the client has invited ECR to expand the system’s capabilities and together we have now produced an online booking portal for the popular Smuggler’s Cove attraction. TicketPoS manages timed and capacity-managed bookings, giving customers full control from their own device, mobile phone or computer. With inbuilt anti-fraud technology, dynamic QR codes and accepting all payment types, visitors can plan their visit and guarantee entry upon arrival, beating the queues and getting the best prices guaranteed.

As part of our continued partnership, we continue to work with Bournemouth Borough Council to identify new opportunities and products to support sales growth and customer service, adding value to the company and to visitors alike.

‘’ECR have allowed us to have a complex system but it’s still easy to use’’

Why your customers need self scan ticketing right now!

With the advent of retail self-scan machines, and onboard smartcard readers for public transport, today’s customers and passengers are increasing being afforded the liberty they have demanded to manage their own purchasing and payment experience. And mobile ticketing and EPoS systems are no exception.

The Advantages of a Smart Ticketing System for Smaller Operators

Mobile ticketing systems offer numerous benefits for smaller operators, providing a friction-less travel experience with straight forward implementation

ECR Bolsters Airline Expertise with New Recruit

Having worked for the award-winning Emirates Airline as a Flight Attendant and travelling to more than 70 countries, Jade Baker shares her unique experience from her time as Cabin Crew...

How An Effective MPoS System Can Improve Customer Satisfaction

The maxim that the customer is always right applies to retailers, restaurants, travel services and other businesses, even as their traditional customer landscape continues to change drastically. The customer, wherever they are, expects less fuss at the checkout, no waiting for the bill, and no queueing for the only ticket machine at the station.

Women in Transport

Bournemouth Borough Council

Air Malta upgrades its retail tech

ECR Retail Systems has been selected by retail logistics specialist, Versilia Solutions, to provide an electronic point of sale system for Air Malta’s inflight MPoS requirements.

The initiative underpins a drive by Air Malta to improve its in-flight catering experience. As part of its growth strategy which included the launch of 21 new destinations in just a year, the airline also enhanced its in-flight service and onboard operation.

The Benefit of Retail Time Data & how it affects your Business

We are living in the era of big data, and some sectors have been quicker than others to catch on to the potential of business information which can be harvested for the benefit of sales and marketing strategies. One of the 'early adopters' has been the retail industry, which has been busy exploiting the opportunities presented by real-time data.

ECR welcomes Janeto development partners to Kings Langley

Everyone at our Kings Langley office is pleased to offer a very warm welcome to our Vietnamese development partners Ha Nguyen Hai, Hanh Tran Ngoc and Huy Le of Janeto, this week.

Our teams have established a great partnership already, with the successful self scan solution and mobile app, launched earlier this year and we are excited to continue working closely together on some fantastic new development projects.

ECR Selected by Versilia to Supply MPOS System to Air Malta

New System Will Help Airline Improve OnBoard Services.

How To Boost Sales With Your POS During A Slow Season

It’s a sad truth that every retail business has its busy seasons and its slow seasons. Even mighty multinational behemoths like Amazon report a dip in sales in mid-June and early August.

5 Ways Your POS System Can Help To Improve Security And Efficiency

Today’s electronic point of sale (POS) systems can help businesses to enjoy better security, efficiency and customer service in new ways. The latest systems are far more than simply digital cash registers; they have advanced features that offer added and fundamental value to the business.